Crisis Mode

Social media is a powerful outlet to market your business or product; however, social media can also harm you during a crisis. A social media crisis is when something has the potential to significantly harm your brand’s reputation and reception through social media. Therefore, it is essential to have your public relations team follow your […]

Crisis Mode Read More »

Restaged

Theater revivals of dramas, comedies and musicals offer a unique service by measuring the staying power of a given stage work and determining how useful its longevity can be. Shakespeare’s canon passed the test centuries ago. Others haven’t been so lucky. America’s serious engagement with theater, and with drama in particular, is only about a

Restaged Read More »

Working, Living on The Ave

There was a time when people turned up their noses at living in the downtown. People’s perception was of low-class, small, crowded, unsafe, sub-standard apartments or rooms. Even if you worked downtown, you lived on the outskirts or in the suburbs. Sometimes, the reality fit the perception, As downtowns evolve and more of them become

Working, Living on The Ave Read More »

Woman’s Club Celebrates Valentine’s Day and Heart Healthy Day

The Woman’s Club of Vineland held its February meeting on the 14th. All the members wore red to celebrate Valeninte’s Day and Heart Healthy Day. Speaker Gloria Rivaveneira, a dietitian from Inspira, talked about eating healthy to benefit your heart. She provided the club women with information about eating healthy portions by dividing the plate

Woman’s Club Celebrates Valentine’s Day and Heart Healthy Day Read More »

Weekly Update: Masking, Red to Yellow Visitation, Connecting Loved Ones

Excerpted from February 14, 2022 message to the community, inspirahealthnetwork.org/covid19 We have 6.6 million New Jerseyans fully vaccinated, and 2.8 million boostered. We are really seeing continued decrease in hospitalizations. It goes up and down, so I’m not ready to call victory yet, and obviously we do worry five, seven, 10 days after Super Bowl

Weekly Update: Masking, Red to Yellow Visitation, Connecting Loved Ones Read More »

Animal Rescuer Authors Book, Hosts Two Book Signings This Weekend

At The Funny Farm, one of the largest animal rescues in the Northeast, many different animals live together and roam freely, and the odd and unlikely friendships that develop reveal lessons of kindness and cooperation. Laurie Zaleski shares the inspiring story of how it all started in Funny Farm: My Unexpected Life with 600 Rescue

Animal Rescuer Authors Book, Hosts Two Book Signings This Weekend Read More »

Ride-Along Recruits

The City of Vineland, in partnership with Rowan College of South Jersey and the Cumberland County Department of Workforce Development, has launched a new program that will pay recruits while training for a career as an emergency medical technician (EMT). According to city officials, the program was developed to address a growing need locally and

Ride-Along Recruits Read More »

Word of Mouth

One of the challenges for businesses in this modern day and age of communication is “getting the word” out and the best way—or ways—to do it. We have a lot of great businesses on The Ave that deal in a wide variety of products and services. Some are well-known and others, whether they are new

Word of Mouth Read More »