Red Admiral

Recently, I was considering what has been one of my most wondrous moments in the natural world, living here in southern New Jersey. There have been many, but one wows me every time I recollect it. First let me set the stage for the development of my fascination with butterflies. My father introduced me to […]

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Include Bridgeton

As I write this, Assembly Bill 5683 is working its way through the State legislature. The bill, sponsored by Assemblywomen Verlina Reynolds-Jackson from District 15 and Assemblyman Benjie Wimberly from District 35, would modify New Jersey’s Garden State Growth Zone (GSGZ) property tax exemption program. It is a program that exists in Atlantic City, Camden,

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Christmas in July

Bing Crosby once had a hit song titled “June in January.” Well, we’ve taken the season-switching idea and reversed it. We’re going to be celebrating Christmas in July on The Ave. Why, you ask, are we combining Yuletide with summer fun? We’re going to be taking three hours—from 11 a.m. to 2 p.m.—on Saturday, July

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Vantage Commercial Sells Manufacturing Facility in Millville to Leisure Pools

Vantage Commercial is thrilled to announce another successful sale of an industrial property in Millville. The facility, located at 525 Orange Street, was home to Parker Chomerics, a firm specializing in aviation instrumentation glass. After 40 years in Millville the company consolidated locations and relocated to Boston, joining another division to leverage a larger facility.

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Targeting Gen X

Generation X may be small, but we are a mighty generation that marketers often overlook. Gen X is sandwiched between the much larger segments of babyboomers and millennials and crafting your campaigns with this market in mind has its advantages. First, let’s identify the people who are part of what many call “the forgotten generation.”

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Summer of HEROES

At a ceremony held recently at the Longport Police Station, the John R. Elliott HERO Campaign unveiled three new members of its fleet of HERO police patrol cars aimed at preventing drinking and driving. The cruisers, from Vineland, Longport, and Pleasantville, will serve as rolling billboards with the HERO Campaign message promoting designated driving. The

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5 Blogging Mistakes That Are Hurting Your Readership

From large corporations to mom-and-pop e-comm, certain blogging mistakes can hinder all of the efforts put into writing the content. To avoid these common blogging mistakes, we asked the pros at Clearbridge Branding Agency for their help in identifying where many bloggers, writers, and brands go wrong. Here are five common blogging mistakes to avoid

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