Keeping Up

As social media marketers, we understand the fluidity of social media. We need to keep up with platform algorithm changes, adjust our strategies, revise our advertising to adhere to new policies and best practices, change optimized photo sizes, and then wait for the next big announcement and start over again. Because social media is ever-evolving,

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In Their Shoes

There are days when, as a mayor, I feel discouraged. It might be in response to a resident who vents frustration at me or it may be criticism, whether warranted or not. Regardless, there’s always a need for perspective. For me on any given day, it’s almost always about potholes or budgets, trash collection or

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She’s Mom

Crystal Upham doesn’t like the hype around Mother’s Day. Forget the roses and the fancy steak dinner. Give her a few thoughtfully written sentences in a homemade card, a hand-drawn Crayola work of art. It’s all she needs. Crystal, 46, has her advanced degree in mom-ology, you might say. The Port Norris resident, with her

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