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Extending Summer

by Russell Swanson, Exec. Dir., VDID, Main Street Vineland

Labor Day weekend may be the unofficial end of summer and next Tuesday may be the official calendar year end of summer, but summer hasn’t ended yet on The Ave. We still have a summertime event for you that we postponed to the fall, as well as some other great opportunities to put meet up before we say our farewell to warm weather.

We normally have held the Cruise Down Memory Lane in June, as a welcome to summer. These have been unusual times, however, and the COVID situation made us hesitant about front-loading our summer season of events. So, we decided to postpone it this year to the fall and we’re having it on Saturday, October 16, from 4 to 8 p.m. We moved the time back one hour from past years because of shorter days that time of year. The rain date is the following day from 2 to 5 p.m.

After a year with this iconic event on hiatus, I’m sure car enthusiasts will want to make this 29th Cruise the biggest and best yet. It’ll be the era of chrome, fins, and muscle cars all over again as more than a million dollars of classic cars line The Ave. The calendar may say “fall” but it’ll still be summer on The Ave for the Cruise. Watch for more details soon.

You’ll also want to stretch out the summer fun by taking advantage of the walking trails that we formally dedicated last week. You have options—one- and two-mile loops, as well as a three-mile loop that combines the other two. It’s a great way to stay fit and create your own belated summer fun on The Ave—exercising, meeting some friends for lunch, or any number of other activities. You can also visit our great downtown merchants and do some back-to-school shopping. So, enjoy an endless summer on The Ave.

More reminders:

• Our A Taste of Vineland & Volunteer Recognition Event will be returning after a one-year hiatus on Wednesday, October 27 from 6 to 9 p.m., at the Greenview Inn at Eastlyn Golf Course, 4049 Italia Ave., Vineland. Many of Vineland’s finest restaurants will be offering samples of their delicious signature dishes—main courses, appetizers, and desserts—and there will be a fabulous silent auction and much more. We’ll also be recognizing those of our Main Street Vineland volunteers and partners who have contributed greatly to the work of our organization. We’ll have breaking news about that soon. Additional sponsorship opportunities are available and ad space will be available in the event program book.

• Plans are in the works for a craft and antiques fair/sidewalk sale for Saturday, November 6, from 10 a.m. to 4 p.m. We are working with a firm that has a large database of crafters. It will be a juried show, with the firm and Main Street Vineland working on the participant selection process. We are also inviting our merchants on The Ave to participate in the sidewalk show aspect of the event. You’ll be reading more about this exciting new event in the weeks to come.

• Watch for news on upcoming ribbon-cutting events to help celebrate quite a few new businesses that have opened on The Ave in the past few months.

On the Ave