Let’s Get Cheeky

Recently, I went for a meander at Hankins Pond in Millville. Some chipmunks were busy collecting nuts to cache in their den, making trips back and forth. And as the mind often works, their activity brought back recollections of my childhood visits to my great-aunt’s cottage on the outskirts of Woodfield, Ohio. My then-85-year-old Aunt […]

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Marketing to Gen Z

Generation Z, those born in the late 1990s and early 2000s, is a generation that challenges the way marketers and brands are thinking about the future of their marketing efforts. Marketing to Gen Z presents new problems for brands that aren’t adapting fast to the new generation and are still stuck trying to “figure out”

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Back to Work

Having a job means different things to different people, but it can give you a sense of self, a community to rely on, and much-needed structure. Some people define themselves through their work. Others may enjoy the social aspect of their jobs. If you rely on Supplemental Security Income (SSI) payments or Social Security Disability

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In the Line of Duty

The U.S. Fire Service will honor six firefighters, who died in the line of duty, from New Jersey during the 38th National Fallen Firefighters Memorial Service on Sunday, October 6.They are among the 92 firefighters who died in the line of duty in 2018 and 27 firefighters who died in previous years who will be

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A Walking Tour

Last year, I started to take you on a block-by-block “walking tour” of The Ave to show you the number and variety of our downtown businesses. These are business owners who have chosen The Ave as the place to “hang their shingle” and they are businesses seeking your patronage. I had to halt the tour

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Not Just Any Road

With the multitude of celebrations throughout the summer for the Woodstock Festival’s 50th anniversary, another half-century moment associated with musical history slipped through the cracks and the attention of fans. August 8 marked 50 years since the Beatles wandered out of the recording studio and sauntered across the zebra-striped pedestrian crosswalk on Abbey Road as

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Gift-Giving Budget

Does this sound familiar? “You get this one and I’ll get the next?” It’s usually a conversation between friends when they’re out for lunch, dinner, coffee or drinks. Is someone keeping track of their friendship expenses? How much does it cost to be a friend in today’s world? In a recent survey conducted by TopCashback.com,

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Women and Retirement Plans

Women tend to depend more on Social Security for several reasons, including longer life spans, lower average earnings and more time spent away from the workforce to care for family members. Nearly half of all senior unmarried women receiving Social Security benefits rely on them for 90 percent or more of their total income, according

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