What is Sonic Branding?
You can probably recognize the NBC chime sequence of three tones or Windows’ infamous startup sound effect. Ask most people if they are familiar with this audio, and they’ll probably
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How to Use Instagram Reels Effectively For Your Business
Remember back in August of 2016, when Instagram took some inspiration from Snapchat Stories and launched its own version of Stories? That worked brilliantly, and as of August 2020, they
Marketing With QR Codes
As originally published on Forbes.com. QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories,
How to Use Social Media Marketing for E-Commerce Business
As the world becomes increasingly influenced by digital social spaces, using social media marketing for e-commerce can help businesses increase sales and meet growth goals. Since platforms like Instagram and
The Psychology of Colors
Many of our day-to-day decisions, from the clothes we choose to wear to the products we choose to consume, are influenced by the psychology of colors. The ability to convey
How to Improve Your Google Ads CTR
Your digital advertising strategy should include key steps you can take to improve your Google Ads CTR. CTR (clickthrough rate) refers to the number of clicks on your ad, divided
How to Achieve Brand Consistency on Social Media
Maintaining brand consistency on social media can help increase reach and engagement by establishing a dependable brand image. When users see content that is consistent and recognizable, they are more
Types of Social Media Content to Boost Your Business
The right types of social media content can help your business grow by boosting sales, increasing brand awareness, and generating more website traffic. With the help of experts at Clearbridge Branding
4 Social Media Copywriting Tips for Success
Social media copywriting has the potential to increase conversions and communicate the character of your brand in just a few words. We asked the social media experts at Clearbridge Branding
4 Ways to Secure a Repeat Customer
Securing a repeat customer is the goal of any good business owner. And with so many brands competing for your customers’ attention, the art of retention gets a little more
